At SELR, we revolutionize sales productivity with our cutting-edge execution platform, designed to operationalize value selling methodologies and sales qualification frameworks. Our innovative solutions empower go-to-market teams to close deals with greater predictability, providing enhanced visibility for leadership coaching and decision-making.
Leveraging the power of AI, SELR ensures every sales effort is strategic and impactful.
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About us
Putting the science behind the art of selling
What we do
Arthur Viegers
CO-FOUNDER & CEO
LinkedIn
Deirdre Spillane
CO-FOUNDER & COO
LinkedIn
This is where the idea for SELR was born
Arthur & Deirdre met in MongoDB in October 2013 where they knew this startup would experience great heights being the first database company to IPO in 20 years.
During this incredible journey at MongoDB they embraced new sales methodologies and frameworks.
Arthur went on to an incredibly successful stint at Pivotal and they joined forces once more at Twilio Segment where they further solidified their partnership!
Over the years they both observed the challenges facing Software-as-a-Service sellers.
While operationalizing their sales process and driving discipline in their organization there is a distinct lack of tools to help with these challenges.
During this incredible journey at MongoDB they embraced new sales methodologies and frameworks.
Arthur went on to an incredibly successful stint at Pivotal and they joined forces once more at Twilio Segment where they further solidified their partnership!
Over the years they both observed the challenges facing Software-as-a-Service sellers.
While operationalizing their sales process and driving discipline in their organization there is a distinct lack of tools to help with these challenges.
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